Fitness founder • Parkinson's Athlete • Life Coach
Eric Von Frohlich built Row House into a global fitness franchise — then got a Parkinson's diagnosis. He didn't stop. Now he helps others find their own version of unstoppable.

HIS STORY
Eric built EVF Performance in NYC and grew Row House into a global franchise. Along the way he learned that fitness isn't just about the body — it's about what you're willing to do when things get hard.
When he was diagnosed with Parkinson's, he didn't retreat. He trained harder, thought deeper, and started helping others face their own hardest days.
His coaching isn't about routines. It starts with one question: What is the truth that, once you see it, changes everything?

"I've had Parkinson's. I've built and sold companies. I've been humbled by the first rep on a hard morning. All of it makes me a better coach."
HIS JOURNEY
2004
LAUNCHED FIRST GYM
Elite training facility in Manhattan, working with executives, athletes, and everyday people.
2004
CO-FOUNDED ROW HOUSE
Grew the concept from a single NYC studio to a national franchise, later acquired by Xponential Fitness.
2020
PARKINSON'S DIAGNOSIS
Faced the hardest test of his life — and chose to keep going, training, and teaching.
NOW
STILL COACHING BY EVF
Coaching individuals through adversity, transitions, and the pursuit of their strongest life.
— Eric Von Frohlich
HOW ERIC WORKS WITH YOU

MOST POPULAR
1:1 Motivation & Lifestyle Coaching
Intensives or ongoing sessions. Virtual or in-person in Newport Beach, CA. Start with a values excavation — then build the plan from your truth outward.

SPEAKING
Motivational & Keynote Speaking
Eric speaks on overcoming adversity, building fitness companies, and training through a Parkinson's diagnosis. Raw, honest, and unforgettable.

ADVISORY
Product & Adaptive Fitness Coaching
Building something for the neurodiverse or adaptive community? Eric brings lived experience and founder perspective as a thought partner.

"Strength is a habit. From our strength, we have the capacity to take care of others."




WHAT CLIENTS SAY
"I came to Eric after my own health diagnosis feeling like I'd lost my identity. He helped me see that I hadn't lost anything — I just needed a new angle. The work we did changed how I show up everywhere."
Executive • Coaching client
"I came to Eric after my own health diagnosis feeling like I'd lost my identity. He helped me see that I hadn't lost anything — I just needed a new angle. The work we did changed how I show up everywhere."
Executive • Coaching client
"I came to Eric after my own health diagnosis feeling like I'd lost my identity. He helped me see that I hadn't lost anything — I just needed a new angle. The work we did changed how I show up everywhere."
Executive • Coaching client
"I came to Eric after my own health diagnosis feeling like I'd lost my identity. He helped me see that I hadn't lost anything — I just needed a new angle. The work we did changed how I show up everywhere."
Executive • Coaching client

Work with Eric
Whether you're facing a diagnosis, a transition, or just a hard season — a single conversation with Eric might be the thing that changes everything.
Limited coaching spots · No sales pressure · Just a real conversation